August 13, 2022 3 min read 23 Comments

As a kid growing up I never thought once about the shoes that I wore on my feet - all that mattered was that they were stylish! The older I get & the more I educated become, the more I realize the significance of wearing a shoe that allows my feet to do what they were designed to do. Feet were meant to move freely, to feel the earth below & to provide sensory feedback to your brain. Your feet were also designed to be strong & stable as well. Unfortunately, these are all things traditional shoes have stripped from us.

When I discovered Vivobarefoot I was excited to see how my feet would transform. I’ve been wearing the Primus Lite III for over a year now - I walk, run, jump, & train in these shoes! Here are the top reasons why I love my Vivo’s.

1. Traditional Shoes Destroy Our Feet

Two million years of evolution created the perfect foot & 99% of us are born with perfect feet. However, most of our feet end up being deformed due to tapered narrow shoes! Over 600,000 forefoot surgeries are performed in USA every year, 80% of women have some sort of foot deformity, & Morton’s Foot & Bunions are more prevalent than ever. Structurally, our feet haven’t changed much, but our shoe wear has. Not only do traditional shoes deform our feet, but they even make them weaker! Tapered narrow shoes give you shoe-shaped feet, which reduces stability & restricts the natural splay & recoil of toes - ultimately weakening the muscles and function overtime.

Brad Becca, BB Athletics, Vivobarefoot, Minimalist Shoes

Brad Becca, BB Athletics, Vivobarefoot, Minimalist Shoes

2. Vivo Shoes Are Designed For The Feet

Vivo shoes have amazing features unlike any other shoe on the market. They’re designed with a wide toe box, which allows the toes to splay providing natural stability. Unlike traditional shoes, Vivo’s are foot shaped & flexible so that the feet can move freely & naturally. The thin soles provide the most sensory underfoot experience so that the feet can interact gracefully with the ground. Vivo shoes are durable & provide great grip as well.

Brad Becca, BB Athletics, Vivobarefoot, Minimalist Shoes

3. Stay Connected

Barefoot training & or training in a barefoot shoe can help establish & enhance the connection between your feet & brain. Did you know that the part of the brain that gets information from the feet is the same size as the part of the brain that gets information from the hands? You wouldn’t wear thick cushioned gloves all day on your hands, so why would you wear thick cushioned shoes on your feet?! Astonishingly enough, there are also around 200,000 nerves in each foot! This system is a vital sensory feedback loop connecting brains to feet & to the rest of the body. Disrupting this feedback loop by wearing cushioned shoes & not allowing the feet to interact with the ground will result in the brain getting confused. The miscommunication between the brain & feet can result in unskillful movement & injury. Spending more time barefoot or in a barefoot shoe keeps this connection active & strong, which forms the foundation for a healthy body & skillful movement.

4. Strengthen Feet & Reduce Injury

A recent study by Dr. Kris D’out & PhD student Rory Curtis showed that wearing Vivobarefoot shoes for 6 months improved foot strength by 60%! Furthermore, when we strengthen our feet, the rest of the kinetic chain gets stronger. Qualities like mobility, balance, & movement are also improved. When we improve the aforementioned & strengthen the entire kinetic chain we can dramatically decrease the likelihood of injury!

5. Improve Movement & Athletic Performance

The feet are arguably the most important part of the body & are often overlooked & undertrained. Strengthening the feet & realigning the toes by wearing a barefoot shoe can do wonders for improving movement & athletic performance. The big toe is one of the most important structures in the foot. Every single athletic movement, whether it be jumping, bounding, changing direction, sprinting, or running, finishes with the big toe driving into the ground. All of these movements are negatively impacted if the feet aren’t strong & the toes aren’t in proper alignment.

6. Vivobarefoot Cares About You & Our Planet

Vivobarefoot is B Corp certified! B Corp stands for “Benefit Corporations”, which is a growing body of businesses dedicated to doing business in a way that has a neutral, or positive impact on humans & our planet - which I think it super cool! Vivo also uses sustainable materials like algae based foam, recycled plastics, & wild hide leather to make their products.

Interested in snagging yourself a pair of Vivobarefoot shoes?

Use my discount code Bjbec & save some money!

Looking to educate yourself even more?

Visit https://www.vivobarefoot.com/us/

Check out this awesome video that shows the research behind Vivobarefoot!

https://www.youtube.com/embed/TDJaF_5ZhZA

Brad Becca
Brad Becca


23 Responses

Morgen
Morgen

September 09, 2022

Many years in basketball shoes, dress shoes, cowboy boots add on tight restricted socks? It’s made a mess out of my feet. Over a year ago I started working on foot health, and strengthening! I hope to get a pair of vivos one day!!

I’ve tried feiyues and wear them regularly now a days, I’ve tried another cheaper brand from Amazon but they were the worst looking things! From your post I could not be more stoked to get some!
Olivia
Olivia

August 19, 2022

As a dancer, coordination is so important and the reduction of injures would help immensely. Brad has shown some amazing content with agility and athletic performance in the Vivobarefoot shoe which shows the importance of wearing shoes that improve overall performance and health.

Viviana
Viviana

August 19, 2022

Very informative post Brad. I’ve been following you for awhile as I always wanted to improve my performance and speed. You give amazing tips on increasing athletic performance. I do love doing plyometric work with more minimalistic shoes. I haven’t tried the Vivo Barefoot shoes YET, but would love to give them a go. I love the fact that the shoes use sustainable materials too! Such a plus!

Mary
Mary

August 19, 2022

These look like the perfect way to train barefoot when your gym won’t let you go barefoot. I would love to try a pair for personal training sessions, so I can also show the benefits to my clients up close.

Stephon Newsome
Stephon Newsome

August 19, 2022

Been seeing these shoes all over my IG timeline lately. From top athletes like you to some amateur athletes, raving about the performance of these sneakers. I’ve suffered from chronic ankle and knee pain, however, thanks to rehab/recovery workouts I’ve been seeing a ton of improvements. I know these shoes will take me to my Next fitness stage and unlock another level of my athletic capacity. Thanks for the info and hopefully I can win a pair of these asap.

Vanesa
Vanesa

August 19, 2022

My husband has flat feet and so much pain in his heels and back. I have been researching functional ways to help him and I am so glad to read this article. I definitely want to try to get him some of these shoes.

kagangultekin
kagangultekin

August 19, 2022

Two months ago I had a knee injury. The situation was seriously bad. My doctor advised me to use such shoes and increase my mobility. I hope one day I will get one.

Adrianne Slaughter
Adrianne Slaughter

August 19, 2022

Hey Brad! Fantastic blog post on Vivobarefoot! Wearing Vivobarefoot for grounding and making feet to brain connection is one reason to love them! I am recently working on this for myself in different movements. I follow you and often send your content to my 16 year old because I find it to be informative and very much in line with his goal and targets.

Adrianne Slaughter

Hunter Coleman
Hunter Coleman

August 16, 2022

Brad wears these amazing shoes because they are designed for our unique shape of our feet with the wide toe box, help connect the brain to the feet, prevent injury through strengthening, improve athletic performance and this company is committed to having a positive impact on humans and our environment.

Hunter Coleman
Hunter Coleman

August 16, 2022

Brad wears these amazing shoes because they are designed for our unique shape of our feet with the wide toe box, help connect the brain to the feet, prevent injury through strengthening, improve athletic performance and this company is committed to having a positive impact on humans and our environment.

Hanlin
Hanlin

August 16, 2022

As a stability/mobility specialist and strength and conditioning coach foot stability is so important to me. I have plantar fasciitis and deformed feet due to years of ballet training. I love your post about the importance of feet not just in general but also for athletic performance. I’ve always wanted a pair of Vivos for powerlifting and plyometric training and to wear at work being on my feet in the gym all day!

Hanlin
Hanlin

August 16, 2022

As a mobility/stability specialist and strength and conditioning coach foot stability is so important to me I love Vivo Barefoots and I’ve always wanted a pair!! I love your posts!!!

Hanlin
Hanlin

August 16, 2022

As a mobility/stability specialist and strength and conditioning coach foot stability is so important to me I love Vivo Barefoots and I’ve always wanted a pair!! I love your posts!!!

Hanlin
Hanlin

August 16, 2022

As a mobility/stability specialist and strength and conditioning coach foot stability is so important to me I love Vivo Barefoots and I’ve always wanted a pair!! I love your posts!!!

Hanlin
Hanlin

August 16, 2022

As a mobility/stability specialist and strength and conditioning coach foot stability is so important to me I love Vivo Barefoots and I’ve always wanted a pair!! I love your posts!!!

Kadyn Silva
Kadyn Silva

August 16, 2022

I’m 26 and most of my life I wore athletic shoes. I didn’t care about Jordans or Air forces. I’ve always worn running shoes that had good ankle support and would be comfortable to wear all day. I play college and I do personal training on the side. I’ve been watching your videos for 3 years now and I also followed Ben Patrick so I saw when you started wearing the barefoot shoe. I was instantly curious because my feet always hurt after basketball practice and they always hurt after walking around in a shoe that is meant more for fashion. I want to restore strength to my foot and share this shoe with my clients!

Max Ketelhut
Max Ketelhut

August 16, 2022

I am a person trainer and in the gym daily as well as a cross country coach. My training is imperative for me to do both jobs. Vivobarefoot shoes will overall improve my performance training in the gym and correlate nicely when I’m out running with my team! With having flat feet like I do it’s hard to get shoes that fit right and will help me with the demands I have on a daily basis. Having Vivobarefoot shoes can help me built up my foot strength which then will help me perform at my absolute highest!

Max Ketelhut
Max Ketelhut

August 16, 2022

Vivobarefoot shoes are something that me personally would benefit from. I am an avid runner and personal trainer and train daily in the gym. Having flat wider shoes would better help my overall foot strength as well as improve my overall performance in the gym and running!

Tasha
Tasha

August 16, 2022

Great post about Vivo Barefoot, they’re such a great company – I’m a fan of barefoot shoes (for about 6 years or so) once you start wearing them it’s hard to put other shoes on!

Helena
Helena

August 16, 2022

Hey! Great post! Love your content!
I would wear vivobarefoot because I love to move. Im a physiotherapy student in Poland and training in comfy barefoot shoes is really important to me.
Im very interested in healthy and free feet, because in future I would like to help others to understand how our feet are important in functional living.

Sam Beveridge
Sam Beveridge

August 16, 2022

Hey brother,
I’ve been following your social platforms and work for a long time. Love so many of your workouts and have integrated a lot of them into my routine.
I’ve been looking into vivo a lot recently and spoken to a few strangers around my area or at the gym I’ve seen wearing them. Great to see someone I look up to in the fitness world like yourself supporting and using them too.
Thanks for the opportunity. Hope you’re well!
Best, Sam

AK7
AK7

August 16, 2022

Very useful information.

AK7
AK7

August 16, 2022

Very useful information.

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